Stamford Downtown Special Services District (DSSD) once again held its Parade Spectacular on Sunday, November 23rd, at 12 Noon. Stamford's annual holiday balloon parade started sixteen years ago and has become one of the largest events of its kind in the country, with 25 giant helium balloons floating through Stamford’s Downtown. The parade showcases Stamford’s rich cultural diversity, and last year it drew over 100,000 people, including Stamford residents, spectators from the surrounding region and even nearby states.

As a sponsor of the event, The Ashforth Company chose the Kermit the Frog balloon which was held by 25 Ashforth employees, friends and family. Michelle Koopman of Ashforth was the team captain. The parade route started at Summer Street and Hoyt Street going South, passing right by The Ashforth Company’s corporate headquarters located at 707 Summer Street. The parade ended at the corner of Atlantic Street and Federal Street.

“The Ashforth Company is delighted to support the Parade Spectacular and the terrific work that DSSD does to make downtown Stamford a desirable, safe and enjoyable destination,” noted Kim DePra, Director of Marketing for The Ashforth Company.

For more information on the Parade Spectacular and other Stamford Downtown events, visit www.stamford-downtown.com.

The Stamford Downtown Special Services District ("DSSD"), established in 1993, is responsible for creating, managing and promoting a quality environment for people, which enhances the economic vitality of Stamford Downtown.